LegalWeek New York, March 20, 2023 — Inovitech LLC, a Washington, D.C.-based legal technology and consulting company and Certified 100% Woman Owned Small Business, announced today the release of IS-A-TASK 9.0 to centralize legal project management and metrics for corporate eDiscovery. This latest release of the cloud-based application features an improved user experience, more robust security, and enhanced reporting for metrics.
Book marks another milestone for the founder and CEO of multi-award-winning Edge Marketing, the go-to PR and marketing firm serving the legal and accounting communities, now in its 26th year
March 16, 2023 – MINNEAPOLIS – Edge Marketing, Inc. (formerly Edge Legal Marketing and Accounting Edge Marketing), a Minneapolis-based public relations and marketing firm serving the needs of organizations in the legal and accounting industries, announces CEO Amy Juers, MBA, has published her first book: The Marketing Edge: A Sharper Way to Approach Building a Brand.
The Marketing Edge offers actionable and practical tips on performing a SWOT analysis, crafting SMART goals, building buyer personas, defining your unique value proposition, using storytelling to your advantage, building a positive company culture, getting the most out of your website, performing market research and data mining and combining the power of PR, marketing, and advertising.
As a 26-year veteran of the industry, Juers believes the future of any organization depends on understanding your current position in the market while envisioning the heights you’d like your business to reach. “To be successful, businesses must be willing to devote time and energy to the actions that lead to more clients, increased revenue and business longevity,” says Juers, such as strategic planning, brand positioning, marketing and advertising, employee participation, website maximization and strategic outsourcing.
Recently, having raised her three children as well as an internationally successful company, it was time for Juers’ next “baby.” This newest arrival, The Marketing Edge, is an insightful guide to the nuances of today’s marketing. “Going through the pandemic, it seemed like an opportune time to highlight what works today,” Juers says. “I felt the time was right as we settle into the new normal to examine what that looks like from A to Z in legal marketing and public relations.”
The Marketing Edge is now available for purchase on Amazon.com.
About the Author
Amy Juers, MBA, is founder and CEO of Edge Marketing, Inc., a multi-award-winning marketing and public relations firm that services the legal and accounting communities. Edge Marketing has been recognized by the National Law Journal, Texas Lawyer, the New York Law Journal and many others.
She possesses a work ethic that reflects an indefatigable drive, dedication and astute mind. All this culminates in the raging success of what’s considered to be the go-to PR and marketing firm for savvy legal and accounting entities.
Spontaneous, exuberant and fun-loving are just a few of the adjectives that describe Amy Juers, whether she’s cheering on the Minnesota Vikings, teeing off on a lush course or just hanging out with family and friends at the lake house. Of course, there’s her other side, too: the studious, ambitious and highly focused entrepreneur who has successfully built a company that’s now in its 26th year.
About Edge Marketing
Edge Marketing, Inc., formerly known as Edge Legal Marketing and Accounting Edge Marketing, delivers strategic marketing and public relations expertise to clients in the legal and accounting industries. As an award-winning full-service agency, Edge provides fractional CMO services, strategic planning and budgeting, public relations, branding, website development, email campaigns and digital advertising for clients globally. Since 1997, Edge has helped B2B organizations reach the top. To learn more, visit www.edgemarketinginc.com.
Media Contact:
Vicki LaBrosse
Director of Global Public Relations
Vlabrosse@edgemarketinginc.com
651.552.7753
What is Power BI? How can businesses use Power BI to make better decisions? What are the top benefits of this platform?
In our blog post, we give you a complete guide on why your business will benefit from data visualisation through Microsoft’s Power BI.
Learn more about law firm panel best practices in Part 2 of this three-part series on cost savings
We know cost savings and legal spend management are top on the list of priorities for legal departments. Continuing our three-part article series covering key cost-saving strategies that legal departments should be looking at to protect the bottom line, in this second article you’ll learn about best practices for panel management, rate negotiations and RFPs. During our recent webinar, Basha Rubin, Co-Founder and CEO at Priori, Stephanie Wilkins, Editor-in-Chief at Legaltech News, and Carol Hopperton, Legal Chief of Staff at Vonage, provided insight into the potential impact of these strategies for members of in-house legal departments, including in-house lawyers and legal operations professionals. (You can also read Part 1 on staffing and work assessment.)
Since the events of the Grenfell Tower fire on June 14, 2017, several organisations in the United Kingdom have been focused on ameliorating and improving building strategies in the UK – to ensure that such a tragedy would never be repeated.
But the issues of the built environment in the UK extend far beyond Grenfell; such is the premise of Dame Judith Hackitt’s 2018 Building a Safer Future report. The report outlines the concept of a ‘golden thread’; this was the suggestion that digital information needed to be effectively introduced and managed to enable decision-making through all stages of a building. The thread links all people and processes together as part of a broader strategy to make sure that built environment and building strategies within the UK are safer than ever.
But, how exactly does this function in practice? What does this mean for organisations?
The built environment has never been a more important issue for Data Clan, a Yorkshire-based solutions collective pioneering innovative ways to tackle issues and streamline organizational change. Data Clan is a multi-disciplinary research and consultancy firm with a passion for getting things done and a reputation for talking straight. Their track record certainly reflects it: CEO Chris Lees and Executive Director for Research Dr Rob Wray are working pro-bono on developing BRAC Golden Thread advice.
Data Clan utilises a cross-disciplinary approach to built environment and building challenges, enhancing outcomes like cost-efficiency, organisational cohesion, and solution efficacy, particularly in the context of safety-critical systems.
As Data Clan announces the “Age of Data”, they take a tech-focused approach to their new partnership agreement with digital transformation platform Cyferd. The partnership, which was signed this week, aims to combine digital innovation expertise and technology to help implement emergent Golden Thread requirements for the building industry.
Cyferd is innovating a digital transformation platform that enables users to streamline business processes through the creation of cloud-native, secure, no-code business applications. As they grow their platform, Data Clan’s extensive experience in the building industry will help them achieve solutions across the entire sector.
Chris Lees, CEO of Data Clan, said, “We are delighted to play our part in improving building safety, and this partnership allows us to apply Cyferd’s innovative platform to the existing and new challenges of digital asset information management. We see the potential to exploit the rapid deployment and lower total cost of ownership of the platform with clients in the housing and real estate sectors to meet both forthcoming legislative needs and current digital transformation ambitions.”
Greg Merten, SVP of Alliances and Partners at Cyferd, notes how critical Golden Thread policy is to linking aspects of the built environment.
“From the building owner to the construction worker, we can work with Data Clan to enable them to continue to innovate solutions to help connect communities with the buildings they’re intertwined in.”
Why do legal professionals need a Managed Service Provider
The need for managed IT services ranges from simple things like forgotten passwords to massive data losses and security breaches. When thinking about your law firm, you need to partner with a managed IT service provider who can handle your environment and deliver prompt support 24/7/365. For a law firm, data protection, secure communication, smooth business operations and help around the clock is crucial to success. Managed IT Solutions help legal professionals ensure data security, privacy & compliance, streamline eDiscovery and document management and integrate digital technology with legal processes.
We solve the most challenging IT problem for legal professionals:
– Guaranteed secure email communication
– Remote management of mobile devices
– Eliminated downtime
– Stable online presence to generate new business leads online
– Improved security
– A move towards the cloud and virtual IT services
– Full IT audit and recommendations
– IT support at the moment you need it
The Challenge
We were asked to transition the hearing format for Royal Commission into Violence, Abuse, Neglect and Exploitation of People with Disability (DRC) into a virtual/ hybrid environment to allow hearings to continue through COVID-19.
It’s here and it’s better than ever!
With 40+ templates to solve a wide range of problems, flexible columns for customisation and a more intuitive interface – Legatics 2 is simpler, faster and has more use cases than ever before.
Onit’s 2023 Enterprise Legal Reputation (ELR) Report reveals Legal’s direct impact on business — from sales and innovation to brand and corporate culture — hinges on ability to evolve relationships with internal clients demanding better communication and efficiency
HOUSTON, March 15, 2023 — Onit, the leading provider of legal workflow solutions including enterprise legal management and contract lifecycle management, today released the 2023 Enterprise Legal Reputation (ELR) Report, an annual multinational study spotlighting year-over-year changes in the brand image of corporate legal departments through the eyes of their internal clients. The study reveals the linkage between Legal’s relationship with the business and material impact — from revenue generation and operational efficiency to innovation and corporate culture.
If you’re involved with budgeting for a corporate legal department, chances are cost savings are on your mind. In light of the continuing economic uncertainty, your company may be looking at many different options to manage spend and reduce risk.
In this three-part article series, we’re covering key cost-saving strategies that legal departments should be looking at to protect the bottom line. During our recent webinar, Basha Rubin, Co-Founder and CEO at Priori, Stephanie Wilkins, Editor-in-Chief at Legaltech News, and Carol Hopperton, Legal Chief of Staff at Vonage, discussed these strategies and provided insight into their potential impact for members of in-house legal departments, including in-house lawyers and legal operations professionals. In this article you’ll learn about the importance of staffing and work assessment, and the best practices for achieving cost savings. (You can also read Part 2 on panel management.)